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TikTok Provides Viewers Control to Reduce Artificial Intelligence-Made Content in Personal Streams

Users will soon have a fresh option that enables them to reduce the volume of AI-made videos appearing in their timelines. This step comes as the company disclosed that it now features over 1 bn AI videos.

Testing and Rollout

The new functionality is in a pilot phase over the following weeks before a full-scale launch. This development coincides with a surge in AI-generated material, spurred by new content generation software.

The Broader AI Trend

It has been noted that nearly 10% of the fastest-growing video streams on another major platform only show AI-generated videos. A considerable share of this output is classified as “AI slop”, a phrase for inferior, factory-style content that is frequently nonsensical or dreamlike.

Based on user feedback that many people appreciate content produced via AI tools, from digital art to science explainers, and we want to give people the ability to see more or less of that, according to their own preferences,” stated a platform representative.

AI on the Platform

The service shared that there are now over a billion videos on its network labeled as AI-generated. Overall, in excess of 100 m pieces of content are added to the platform every day, making AI content a minor portion of its overall inventory.

How to Adjust Settings

Users will be in a position to limit or boost the amount of AI-generated videos they see by accessing the topic control option in the app and choosing “AI-generated content”. Further subjects that currently be adjusted under the tool encompass news, style, cosmetics, and choreography.

AI Disclosure Rules

The platform’s policies oblige creators to label lifelike artificially created content, and it prohibits dangerous deepfakes of public figures or crisis events. Any realistic artificial content that is without a tag can be removed under its terms of service.

Additionally, the app will now add an artificially created watermark to content produced via its proprietary AI systems, or flagged by an collaborative effort for identifying AI-generated material. This action is designed to stop users from trying to bypass the tagging system.

Responsible AI Funding

The company is furthermore launching a two million dollar educational fund for professionals and institutions to develop informative material about ethical AI use. This project will support non-profit groups specializing in training coding and technology.

Moderation Strategy

The platform has supported its content review process, during discussion over plans to lay off hundreds of review team members in the UK. The company is planning to eliminate 439 jobs in its content moderation division in the UK capital, with labor groups and internet security professionals voicing alarm that humans are being replaced by AI moderation.

A senior executive clarified that human moderation would remain essential, but AI can protect employees by filtering out the most harmful content prior to it has to be seen by staff. TikTok announced a notable drop in explicit and harmful content reviewed by human moderators over the previous year due to reliance on its machine learning processes.

It is vital to integrate humans and technology to ensure user safety,” she said. “We’ll have people as involved in the system, but we further consider it’s very important to minimize viewing of harmful content as rapidly, which is where a lot of the machine support is proving valuable process content quickly.”
About the author

Lori Solomon

A passionate web developer and designer with over 10 years of experience, sharing insights and practical advice.

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